Andrew Dale, founder and CEO, created UNITE 15 years ago as a solution to what was lacking in the industry – the need for a professional hair care brand that truly supported haircare professionals. As an innovator in the professional haircare industry and a hairdresser himself, Andrew Dale has long understood the vital role that education and product performance plays in providing a solid foundation for hairdressers. Over the past 15 years, Dale has made a commitment to do things differently by delivering high-performing products meticulously developed for stylists that are easy to use, with their clients in mind, along with a well-rounded educational program that goes beyond the chair. This commitment has led to UNITE becoming a global leader in professional hair care and one of the most sought-after brands by salons and their clients.