My New Friends from China by Mel Rosenberg - מל רוזנברג - Ourboox.com
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My New Friends from China

After fruitful careers as a scientist and inventor I've gone back to what I love most - writing children's books Read More
  • Joined Oct 2013
  • Published Books 1560

Just yesterday I gave another talk to a new group of Chinese leaders interested in hearing thoughts about Israeli innovation.

I drove up to WOPA in Raanana (that’s where they were).

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I met my host, Cassie (right) and my translator, Ching (center). They were wonderful.

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My New Friends from China by Mel Rosenberg - מל רוזנברג - Ourboox.com

WOPA is a lovely, modern place.

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My New Friends from China by Mel Rosenberg - מל רוזנברג - Ourboox.com

There was a wonderful auditorium, but not too many people in the audience. Attendance was 0.000000000000004.7% of the Chinese population.

But they were very special people.

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My New Friends from China by Mel Rosenberg - מל רוזנברג - Ourboox.com

We talked about the characteristics of creative people. They suggested:

Imaginative

Passionate

Not satisfied with the status quo

Stubborn

Observant

Curious

They see details

 

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My New Friends from China by Mel Rosenberg - מל רוזנברג - Ourboox.com

Flexible

Question askers

Fun lovers

Learn fast

Prepared to fail

Don’t mind being silly

Different

 

Anina asked “Aren’t 4-6 year old kids like this?”  And I agreed.

 

 

 

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My New Friends from China by Mel Rosenberg - מל רוזנברג - Ourboox.com

We practised childhood pasttimes, such as barking out loud. I explained that the ability to do childish things and not be afraid of criticism and ridicule is important for entrepreneurs. After all, all new ideas appear ridiculous.

We played the game “Everything is Yogurt”. First, they suggested things that are associated with yogurt.

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My New Friends from China by Mel Rosenberg - מל רוזנברג - Ourboox.com

The list included:

Water

Beautiful

Farmers

Grass

Alcohol

Breakfast

Bacteria

 

 

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My New Friends from China by Mel Rosenberg - מל רוזנברג - Ourboox.com

Then we asked them to list things that had no connection with yogurt. We then tried to find the unexpected connections. That was more challenging, and much more creative. Here is a list of the ideas that came up.

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My New Friends from China by Mel Rosenberg - מל רוזנברג - Ourboox.com

Scroll down to see all:

Cows

Children

Lady

Tonsils

Soap

Toothbrush

Camel

Person that doesn’t like yogurt

Moon

Mars

Nun

Speaker

Shoes

Pen

Emperor

Farthest planet in the whole universe

 

 

 

 

 

 

 

 

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My New Friends from China by Mel Rosenberg - מל רוזנברג - Ourboox.com

We then looked for odd, weird and wonderful ways to connect the whole list with yogurt. After all, creativity is all about making unexpected connections between things that appear unconnectable. I call it ‘thinking between the boxes‘. The Israeli inventors and innovators whom I know all do it on a regular basis!

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My New Friends from China by Mel Rosenberg - מל רוזנברג - Ourboox.com

We had intermission.

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My New Friends from China by Mel Rosenberg - מל רוזנברג - Ourboox.com

Then we talked about creativity as a two step process. It’s not only about being able to answer question in a creative way, but about asking creative questions. Finding interesting hypothesis. Asking amazing, almost impossible questions. Then we came up with commercial possibilities for rice cookers!

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My New Friends from China by Mel Rosenberg - מל רוזנברג - Ourboox.com

This couple had to go early. Actually they went at the beginning. I promised them to summarize the lecture in a book. So thank you, this book is for you!

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My New Friends from China by Mel Rosenberg - מל רוזנברג - Ourboox.com

So thank you all for a wonderful afternoon. I really hoped you enjoyed it!

 

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My New Friends from China by Mel Rosenberg - מל רוזנברג - Ourboox.com
This free e-book was created with
Ourboox.com

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It's simple and free.

Start now

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