Creativity is thinking between boxes (or frames of reference), in an unanticipated way. 

Or creating two boxes from one.

Creativity thrives on combos.

Creativity debunks dichotomies. 

Thinking between disciplines is critical.

Creative people are often silly, observant, curious, doubtful, unorthodox, bold. 

Creative people make mistakes, have a good laugh, then use them. 

Creativity is a two-step process:

question/answer    

hypothesis/experiment  

idea/test                

problem/solution

brief/design.

The first step is childish. It is usually the most creative stage. 

“Anyone who is technically proficient can solve a problem that is already formulated; but it takes true originality to formulate a problem in the first place.”

-(Einstein and Infeld, 1938)

Financial success is rare and unpredictable.

Work hard and enjoy the journey.

Here is the full version of this talk.